Tag Archives: using facebook

Official Presence on Facebook – Opportunities and Pitfalls

The Internet, as a medium, has opened the doors to a wide range of communication possibilities with customers. The interactive characteristic of the medium also makes it possible for a customer to publish his response to a vast audience. Social … Continue reading

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Face Your Customers with Facebook

Communicating effectively with customers and delivering the right message to the right people has been one of the major challenges for any marketer since day one. Since early days of marketing, various forms of communication medium have been evolving with … Continue reading

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Engaging Customers with Facebook Applications

With the rapid advancement in the Internet and its increasing user presence, the medium has become a preferred means of communicating directly with customers. Among the most popular activities on the Internet is the voracious usage of social networking sites. … Continue reading

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Facebook and the Consumer Learning Process

A great deal of successful marketing today depends on closely understanding consumer behavior. As a marketer, you may always be curious to understand what excites or motivates your customers into buying either your products or those of your competitor.  Depending … Continue reading

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Facebook and Social Media – The Next Marketing Opportunity

Marketing as an activity is all about reaching the right customers with the right products, and the result sought is delighted customers who are more than willing to open their purses wide enough to boost your revenues. For many years, … Continue reading

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